PINSIGHT MEDIA PRIVACY POLICY OVERVIEW

Pinsight Media+ (“Pinsight”), a subsidiary of Sprint Corporation (“Sprint”), is a mobile media company that provides technology that brands, advertisers, and developers of mobile applications (“apps”) use to deliver advertising and better understand the use of their products. This allows our partners to provide advertising that is more relevant to users. This privacy policy describes how Pinsight collects and uses personal and non-personal information through its advertising platform when you use apps that partner with Pinsight and when you visit the pinsightmedia.com website. Pinsight also provides business analytics services. Please see below for information about how Pinsight uses data it receives from Sprint and Sprint affiliates. Pinsight respects your privacy and recognizes the importance of protecting information collected about you or from you. Pinsight reserves the right to modify this Privacy Policy, so please review it frequently.

PINSIGHT MEDIA PRIVACY POLICY DETAIL

INFORMATION COLLECTED ON OUR PLATFORM

Non-Personal Information

When you interact with apps that partner with Pinsight to deliver advertising or provide analytics, Pinsight automatically collects certain non-personal information. This information may include, but is not limited to, the resettable advertising identifier assigned to your device, the type of mobile device you use, the location of your device, your mobile device’s unique device ID (if made available by your device), the IP address of your mobile device, your mobile operating system, Wi-Fi mac address in your area, information about the way you use the app or interact with advertisements, as well as information collected by our partners and shared with us to improve the relevance of ads.

Personal Information

When you interact with an app that partners with Pinsight, you may be asked to submit personal information such as your name, email address, or phone number. When you submit personal information in this way, Pinsight may collect that personal information on behalf of its partners.

MOBILE ADVERTISING AND REPORTING & ANALYTICS PROGRAMS FOR AFFILIATES

Pinsight is an affiliate of Sprint and may receive both personal and non-personal information from Sprint and Sprint affiliates to support Mobile Advertising and Reporting & Analytics Programs.

HOW WE USE INFORMATION COLLECTED THROUGH OUR PLATFORM

The information we collect is used for marketing purposes. It enables us to more effectively match the ads served to you on websites and in apps with your interests or geographic location, helps to ensure that you do not see the same ads multiple times (frequency capping), and helps our clients to better understand how their apps are used and how people respond to advertising. If you submit personal information to Pinsight or to one of our partners, we will use that information for the purpose for which you submitted it (e.g., to send you a newsletter you request).

If you are a Sprint, Boost Mobile or Virgin Mobile USA user and are participating in the Mobile Advertising and/or Reporting & Analytics programs with those entities, Pinsight uses de-identified information about your use of your device, including, for the Mobile Advertising Programs, mobile usage information and high-level location information, as well as demographic information about you and information about your interests, such as the categories of websites visited and applications and features used on the application, to serve advertisements tailored to your interests. To learn more or opt in to these programs, visit www.sprint.com/privacy, www.boostmobile.com/privacy or www.virginmobileusa.com/privacy.

HOW WE SHARE INFORMATION COLLECTED THROUGH OUR PLATFORM

We may share aggregate or de-identified information with our partners for purposes of advertising or helping them understand how their apps are used. We also may share information if we are required to do so to comply with applicable law, regulation, or legal process, when we believe in good faith that disclosure is necessary to protect our rights, investigate fraud, or respond to a government request, and with our trusted service providers who work on our behalf and agree to use the information as directed by us and in compliance with this privacy policy.

We may also disclose information collected through our platform as part of any merger, acquisition, or sale of company assets. In the unlikely event of an insolvency, bankruptcy or receivership, personal information may also be transferred as a business asset.

YOUR INFORMATION CHOICES

We require each app with which we partner to provide notice of its collection use and sharing practices through an in-app privacy statement.

If you wish to opt out from allowing an app with which we partner to have access to your location data, you may do so by turning off location services for the application from the Location Services setting in Settings on your iPhone or iPad or deactivating the Location setting in Settings on your Android device.

To opt out of allowing the use of information we collect to serve ads that are targeted to your interests, please consult the settings available on your device (“Opt out of interest-based ads” on your Android device or “Limit Ad Tracking” on your iPhone or iPad). To learn more about interest-based advertising based on web browsing activity and to opt out of interest-based advertising based on your web browsing activities by companies that participate in the Digital Advertising Alliance, please visit aboutads.info.

In addition, if you are a Sprint, Boost Mobile or Virgin Mobile USA customer, you may exercise choice with respect to the collection and use of data about your website and application use through the Mobile Advertising and Reporting and Analytics programs offered by those entities, described above. Pinsight does not share personal information other than as described in this privacy policy.

CHILDREN

Pinsight does not knowingly collect data from or target ads to children under the age of 13. If you become aware that your child has provided us with personal information without your consent, please contact us at privacy@pinsightmedia.com.

To opt out of allowing the use of information we collect to serve ads that are targeted to your interests, please consult the settings available on your device (“Opt out of interest-based ads” on your Android device or “Limit Ad Tracking” on your iPhone or iPad). To learn more about interest-based advertising based on web browsing activity and to opt out of interest-based advertising based on your web browsing activities by companies that participate in the Digital Advertising Alliance, please visit aboutads.info.

DATA RETENTION

Pinsight retains the data it collects through its platform only as long as it needs such data to fulfill a valid business purpose.

THE PINSIGHTMEDIA.COM WEBSITE

Pinsight collects non-personally identifiable usage data at pinsightmedia.com, which we use to improve our website and services. In response to requests for information, Pinsight also collects personal contact information you submit to us. We do not share, sell, rent or trade any contact or personally identifiable information with third parties (except with service providers in the manner described above or as required by law). If you would like to update, delete, or revise any personal information you submitted to us through pinsightmedia.com, please send your request to privacy@pinsightmedia.com.

We may allow others to serve advertisements on our behalf across the Internet and to provide analytics services. These entities may use cookies, web beacons and other technologies to collect information about your use of the Services and other websites, including your IP address, web browser, pages viewed, time spent on pages, links clicked and conversion information. This information may be used by Pinsight and others to, among other things, analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests on our Services and other websites and better understand your online activity. For more information about Interest-based ads, or to opt out of having your web browsing information used for behavioral advertising purposes, please visit www.aboutads.info/choices.

SECURITY

We are concerned about safeguarding the confidentiality of your information. We provide physical, electronic, and procedural safeguards to protect information we process and maintain. For example, we limit access to this information to authorized employees and contractors who need to know that information in order to operate, develop or improve our services. Please be aware that, although we endeavor to provide reasonable security for information we process and maintain, no security system can prevent all potential security breaches.

CONTACT PINSIGHT

If you have any concern about privacy at Pinsight, please contact us at privacy@pinsightmedia.com.

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